Madison, GA |

For Liam Tewksbury, farming isn’t just an occupation—it’s a lifelong passion. A third-generation cattleman, Liam’s love for agriculture was instilled in him from an early age and has only grown stronger through the years, especially when it comes to livestock and the cattle industry.

“I started showing club lambs when I was about eight years old,” says Tewksbury. “I did that all the way up until middle school and then got into showing some dairy cattle. We’re a pretty big dairy county around here back in the day. My love of cattle and farmers kind of came through showing livestock. Then, in high school, I started showing beef cattle and joined FFA. I was very active in FFA with livestock judging and competitions, and that really bolstered my love for agriculture.”

Today, Liam continues his journey in the cattle industry, whether managing cattle operations or consulting with producers. But for him, the work goes beyond animals—it’s about supporting farmers, strengthening communities, and advocating for agriculture’s future.

“I have the utmost admiration for those producers that get up every single day,” he says. “I want to be able to fight for them and their story and their legacy, and for the next generation to carry that forward. It starts with feeding the communities in your area. If you can start there, I think that’s a big thing.”

One way Liam is fighting for producers is through a platform he knows well: social media. By sharing his daily life on the farm, he’s bridging the gap between consumers and agriculture.

“Social media has been a wonderful outlet for me because I get to not only share my story with my friends, but also with the daily consumer—folks who may not have that connection with cattle or farm life,” says Tewksbury. “That might be the thing they look forward to: what’s Liam up to today on the farm? I think if we did a better job of telling our story—because the consumer is so far removed from what we do as cattle producers, and there’s so much misinformation out there—we could really help our industry as a whole.”

At the heart of it all, Liam says, is remembering the human side of agriculture.

“At the end of the day, we’re in the people business as much as we’re in the cattle business.”